Undergraduate Business Faculties
BBA Business Administration
Course overview
This Bachelor of Business Administration (BBA) course aims to deliver teaching and learning which is active, applied, social and inclusive in approach. Modules are global in nature and make use of case studies that broaden your understanding of the theoretical and practical aspects of business administration.
Why you should study this course
- Develop a solid foundation in business administration, management and organisation within a global context
- Explore key functional aspects: accounting, people management, data analytics, marketing and strategic planning
- Study supply chain management globally to enhance employability
- Learn from professionals about cutting-edge business technologies and practices
- Explore concepts such as disruptive technologies, data analytics, ideation and entrepreneurship
Modules
- Year 1: Entrepreneurial Thinking; Foundations of Management; Marketing, Digital and Social Media; Business Decision-Making using Data Analysis (20 credits each)
- Year 2: Organisational Behaviour; Innovation in Practice; Principles of Business Accounting; Managing People in a Global Context; Designing a Research Proposal; Exploring Strategy; Supply Chain Management (20 credits each)
- Final year: Disruptive Technologies (20 credits); Final Year Project (40 credits); Global Logistics Management (20 credits); Strategic Entrepreneurship (20 credits); Project Management (20 credits)
Requirements
- Minimum IELTS 6.0 (minimum 5.5 in each component) or equivalent (submit results by 1 September 2025)
- High School Certificate (12 years) with transcript
Tuition fees
Standard tuition fee: $15,000 per year
Early enrollment (until June 30):
- $14,250 (full payment)
- $15,000 (two installments)
We understand every student’s situation is different – reach out to our team to explore your options.
BSc International Business Management
Course overview
This course aims to prepare you for global business careers across industries, develop essential skills for a global environment and take a collaborative approach to address global challenges.
Why you should study this course
- Identify, analyse and solve complex international business problems ethically
- Understand environmental forces driving global trade and strategy
- Work on live case studies with industry speakers
- Immerse yourself in international business practices throughout your degree
Modules
- Year 1: Entrepreneurial Thinking; Foundations of Management; Marketing, Digital and Social Media; Business Decision-Making using Data Analysis; Organisational Behaviour (20 credits each)
- Year 2: Innovation in Practice; Designing a Research Proposal; Principles of Business Accounting; International Business and People Relations; Problem Solving in a Global Context; Global Trade and Emerging Markets (20 credits each)
- Final year: Final Year Project (40 credits); International Business Strategy (20 credits); Cross-Cultural and Ethical Leadership (20 credits); Strategic Entrepreneurship (20 credits); Project Management (20 credits)
Requirements
- Minimum IELTS 6.0 (minimum 5.5 in each component) or equivalent (submit results by 1 September 2025)
- High School Certificate (12 years) with transcript
Tuition fees
Standard tuition fee: $15,000 per year
Early enrollment (until June 30):
- $14,250 (full payment)
- $15,000 (two installments)
Reach out to our team to explore your options.
BA Advertising & Digital Marketing
Course overview
This course focuses on online communication and customer engagement across a variety of digital platforms and organisational settings, including global multinationals, public and private sectors, SMEs, non-profits and NGOs. You will gain expertise in SEO, content management, integrated communications, social media marketing, big data analysis, campaign planning and channel management.
Why you should study this course
- The assessment strategy includes group projects, presentations and pitches to equip you with career-ready skills
- Network with international alumni and employers through guest speaker events and projects
- Specialist modules in advertising, digital marketing strategy and customer experience in years two and three
Modules
- Year 1: Foundations of Management; Organisational Behaviour; Marketing, Digital and Social Media; Business Decision-Making Using Data Analysis; Entrepreneurial Ideation; Entrepreneurial Thinking (20 credits each)
- Year 2: Designing a Research Proposal; Marketing Insight; Consumer Behaviour; Integrated Marketing Communications; Advertising and Digital Marketing; Creative Marketing (20 credits each)
- Final year: Project (40 credits); Advertising and Digital Marketing Strategy (20 credits); Digital Customer Experience (20 credits); Social Media and Influencer Marketing (20 credits); PR and Event Management (20 credits)
Requirements
- Minimum IELTS 6.0 (minimum 5.5 in each component) or equivalent (submit results by 1 September 2025)
- High School Certificate (12 years) with transcript
Tuition fees
Standard tuition fee: $15,000 per year
Early enrollment (until June 30):
- $14,250 (full payment)
- $15,000 (two installments)
Contact our team to discuss your options.
BA Business & Marketing
Course overview
The BA (Hons) Business & Marketing course provides a solid understanding of business planning and management alongside specialist marketing skills for careers in category management, customer insight, sales and corporate communications.
Why you should study this course
- Engage with live projects and COIL simulations for real-world experience
- Flexible first year across marketing disciplines before specialisation
- Work placements and professional networking opportunities
- Field trips and industry connections with global and niche agencies
Modules
- Year 1: Foundation of Management; Organisational Behaviour; Marketing, Digital and Social Media; Business Decision-Making Using Data Analysis; Entrepreneurial Ideation; Entrepreneurial Thinking (20 credits each)
- Year 2: Integrated Marketing Communications; Consumer Behaviour; Marketing Insight; Value Through Innovation; Business-to-Business Marketing; Designing a Research Proposal (20 credits each)
- Final year: Project (40 credits); Corporate Identity, Communication and Reputation (20 credits); Corporate Marketing Strategy (20 credits); Strategic International HRM (20 credits)
Requirements
- Minimum IELTS 6.0 (minimum 5.5 in each component) or equivalent (submit results by 1 September 2025)
- High School Certificate (12 years) with transcript
Tuition fees
Standard tuition fee: $15,000 per year
Early enrollment (until June 30):
- $14,250 (full payment)
- $15,000 (two installments)
Contact our team to discuss your options.
